Several identities were explored before landing on the final logo.
Box and bottle decals were designed and hundreds of labels had to be applied by hand to create the large inventory.
A mascot was designed for the Reynold's brand and incorporated into the labels and signage.
3D models of the exterior were built and used to create this vfx composite for an establishing shot.
A number of photos where taken around the bottling plant and turned into duotone prints.
The duotone prints were used in the office to lend a sense of place and history.
